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Growth Marketing For B2C Brands

We know that B2C and D2C can be challenging and very competitive. Standing out requires a blend of innovation, strategy, and execution. At Growth Division, we understand these challenges and tailor our services to meet your needs. Our B2C growth marketing experts will analyse your business, compare competitors and assess your industry landscape, from here we will create and execute on a bespoke growth strategy designed to deliver maximum ROI and growth.

We Keep B2C Growth Marketing Simple

Strategic Planning & Consulting

We start with a deep dive into your brand’s current position, market, and competition. Our experts then craft a bespoke growth strategy, aligning with your business goals and market opportunities.

Data-Driven Marketing

Utilising the power of data, we optimise every aspect of your marketing efforts. From audience segmentation to performance analytics, our data-driven approach ensures you reach the right customers at the right time.

Performance Marketing

Our performance marketing strategies are designed to deliver measurable results. We focus on channels that drive the highest ROI. Some of our most popular channels for B2C growth are;

PPC Advertising: Maximise your reach with targeted pay-per-click campaigns. Fill your funnel with prospective buyers across all of the key advertising platforms. 

SEO & Content Marketing: Enhance your online visibility and attract organic traffic with optimised content. Organic sales typically mean higher profit margins per order.

Social Media Marketing: Engage your audience on platforms where they spend most of their time, create killer content and stand out.

Our 4-step Growth Process

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Identify the highest impact channels

First, we build you a marketing strategy based on a deep understanding of your target audience. Using the Bullseye Framework, we review each of the 20 traction channels and put together an initial mix of 4-6 channels to test.

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Build your growth stack

Next, we build out an integrated martech stack using best-in-class growth tools. This means everything we do will be as measurable, efficient and effective as possible.

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Put together a team of specialist experts

We’ll then bring in world-class experts to manage the growth within each channel. The experts will validate each channel’s scalability and growth potential.

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Execute growth experiments

Core to the growth process is our growth experimentation framework. We’ll create and run growth experiments with a hypothesis, variable metric, targets, baselines and time frames. We’ll track performance each month, report to you, and hone in on successful experiments.

Proven Results, Trusted by B2C Brands

At Growth Division, we pride ourselves on our client success stories. Brands like Eat Sleep Cycle, Loftzone and Addland have transformed their business trajectories with our growth marketing strategies. Our client-centric approach ensures that your brand receives personalised attention and tailored solutions. Here are some of our case studies.

175+

MQLs generated

87%

Increase in monthly SEM leads

How Growth Division helped Weavr scale Its embedded banking platform

Weavr approached Growth Division needing help generating leads and validating channels to market. We put together a strategy involving content marketing, direct outreach, SEM and viral marketing and generating incredible results.

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55

Average MLQs per month

80%

Are inbound/declared intent

Starting up a lead generation engine for Clade Engineering

Our team created the marketing strategy, launched Clade’s new website and executed a multi-channel, full-funnel marketing campaign. After 18 months of working together, Clade averages 55 MQLs per month of which 80% are inbound/declared intent.

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Built by founders, for founders

Our founders Tom and Tristan built and grew a startup, were part of various incubators and accelerators, and have consulted with or invested in dozens of startups. They used this experience to create an agency model that gives startups, scale-ups and high-growth businesses the best possible chance of success.

Talk to a Growth Advisor

We create a clear, focused marketing strategy by combining our expertise with your knowledge of your business.

What makes Growth Division different from other B2C growth marketing agencies?

At Growth Division, we combine data-driven insights with creative strategies, ensuring that every campaign we run is both innovative and effective. Our brand-specific approach and commitment to client success set us apart.

How do you measure success and growth?

We measure success through key performance indicators (KPIs) that align with your business goals. These include metrics like customer acquisition cost (CAC), lifetime value (LTV), and return on investment (ROI).

What industries do you specialise in?

While we serve a variety of B2C / DTC sectors, our expertise shines in e-commerce, retail, health & wellness, and consumer tech.