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Strategist

Tom Hurst

Hire me for a joined-up approach to growth marketing. Experience working with dozens of startups and scale-ups as a strategist and Fractional CMO. More like a co-founder, less like an agency or consultant.
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About Tom

Tell us more about your experience

I've worked in industries including Wealth tech, Music, Digital training, HR and micro mobility. Recent clients include Makers Academy, Unlock, Musiveral and Retain International.

What services do you offer startups?

Growth strategist package - go-to market strategy, building a growth team and ongoing management of that team. Customer research - interviews with 10-12 of your customers, insights to inform your messaging and act as the foundation for your marketing. Delivered as an insights deck and workshop focused on how to implement into your business. Account based marketing (B2B) - strategy and execution of a campaign to specifically target your highest value prospects.

Why do you love building startups?

I believe there's more than a little magic in creating something from nothing and love working with entrepreneurs who are passionate about what they do.

What're the best growth metrics you achieved?

ROI of 200% on marketing spend across a 12 month period for a startup with a new product and a highly targeted B2B audience.

Favourite cereal?

Coco Pops

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