More about Rajini

Rajini Lolay

Tell us more about your experience

Teach Monster
- Defined the growth & launch strategy for launch of 2 new iOS apps. Reading for Fun app featured as a highlighted app in ITunes in the first month

Epsy Health App
- Reporting to the CEO, I was Growth Lead from alpha to first 10k app users. Epsy won ‘Best of Innovation Award’ at CES 2021 and 2020 Material Design Award winner by Google

Yolt Money
- Took Yolt from beta to launch. I created the digital go to market strategy, consulted on brand direction and managed the media agency who executed the media buying.

Other notable clients:
Sony - Paid social and PPC management
Microsoft Lumia - Interim Digital Marketing Lead
Wall Street Journal - Digital Strategy & Audit
Worldpay - Affiliate Program launch and management
NBC (Golf Now) - UK go to market Strategy
Experian - PPC and paid social
BBC store - PPC Audit & Management
McAfee - Affiliate Program management
Time Inc - CR0 audit

Favourite cereal?


Channel Expertise

  1. Social and Display Ads - Meta
  2. Social and Display Ads - LinkedIn
  3. Social and Display Ads - Other
  4. Growth Funnel (AARRR) Optimisation
Growth Division Bullseye

Tools Experience