Who are they?

Your one-stop sustainability reporting platform for CSRD, EU Taxonomy, SFDR, EET and all future emerging ESG Standards. Greenomy empowers corporates, credit institutions and asset managers to measure, disclose and improve their sustainability.

What was the challenge?

Greenomy is looking to digitalise compliance. Since realising the 600 pages of the EU Taxonomy were impossible to digest for companies, the founder Alex looked to build an easier solution for companies. With the first EU Taxonomy report due in only a few months businesses are going to be looking for help on creating their report.

​So, time is of the essence. Greenomy need to quickly build their presence in the market and position themselves in a way that makes them the go-to, market leader. The team want to quickly scale up their number of demos being booked across all EU countries and will need a dedicated team of experts to do this.

What did we do for them?

Developed a Go-To-market strategy and documentation

Launched new landing pages, which improved conversion

Created PPC campaigns across Google ads and LinkedIn

Produced a robust content strategy to target relevant keywords

Scaled up SEO as a profitable channel to market

Team on the account

Tom Dewhurst

Growth Advisor

Clare Gittins

Growth Strategist

James Smith

SEM

Tom Tigwell

LinkedIn ads

Lorenzo Luiso

SEO

Adam Smith

SEO

Bullseye Framework Validation

These are the channels we initially executed on with Greenomy.


Channel validation

Growth Division is working with Greenomy to raise awareness of our sustainability saas platform to European corporates and increase the number of demos booked. After a Phase 1 strategy session we have been working with GD to test SEO, SEM and LinkedIn Ads.

The Key Metrics

118% increase in the number of demos booked

155% YoY increased conversions on SEM  

+19.6% increase in organic traffic

+126% increase in QoQ growth in LinkedIn ads