116 articles found.

How to Define Key Metrics for your Business

How to Define Key Metrics for your Business

When starting a business, so much of your chance of success revolves around your ability to collect, interpret and...

Customer Acquisition Costs Examples

Customer Acquisition Costs Examples

What Is Customer Acquisition Cost? Customer acquisition cost (CAC) is clearly one of the most important metrics in marketing....

How Investing in Email Marketing will Grow your Business in 2023

How Investing in Email Marketing will Grow your Business in 2023

What Is Email Marketing? Email marketing is, as the name suggests, a way of using direct emails to communicate...

10 Key Metrics for Startups

10 Key Metrics for Startups

As a startup, your focus will naturally be on rapid growth and innovation. You’ll be nurturing a fast-paced environment...

Successful Marketing Strategies for Growth Stage

Successful Marketing Strategies for Growth Stage

As you’re hitting the growth stage for your business, you’ll be thinking carefully about how to redirect marketing efforts...

What is the Best Growth Marketing Team Structure in 2023?

What is the Best Growth Marketing Team Structure in 2023?

When assembling your growth marketing team you’ll be anxious to get the mix of skills and specialisms right. The...

Karen Floyd

Let’s Get to Know PR Expert Karen Floyd

Welcome Karen Floyd to the Growth Division Expert Community! Karen has 5 years of global PR experience and startups,...

Why Customer Lifetime Value is Important for Your Business

Why Customer Lifetime Value is Important for Your Business

What Is Customer Lifetime Value? Customer lifetime value is one of the most important metrics a business can track....

What Is A Customer Journey Map?

What Is A Customer Journey Map?

A customer journey map is a core tool to help any business better understand customer behaviour. If you want...